Case Study: Los Angeles Unified School District - Building Better Schools
In the year 2000, the Los Angeles Unified School District (LAUSD) embarked on an extensive
process of building over 160 schools throughout the Greater Los Angeles area. The project team
included professionals from the fields of Master Planning and Demographics, Real Estate, Community
Outreach, Design Facilities, Grants and Funding and outside agencies including the California
Department of Education.
DSO was engaged on the LAUSD team to kick off the community outreach and education process for
the selection of school sites in East Los Angeles and South Central Los Angeles. DSO implemented an
outreach program with local stakeholders, community, and religious and business leaders that yielded
consensus support for constructing several primary centers and high schools.
DSO’s services included the identification and development of an extensive school-site stakeholders
database. DSO hosted community information sessions and orchestrated the coordination of one-onone
meetings with key stakeholders. DSO was responsible for conducting door-to-door canvassing of
impacted neighborhoods to educate the public about the process. DSO was responsible for developing
a process of participation amongst stakeholders that resulted in support for potential school sites.
DSO assisted in the production of materials in both English and Spanish describing the process. DSO provided
translations for all community sessions.
DSO contacted hundreds of participants in both the East Los Angeles and South Central areas of the
School District, and helped develop a community involvement process that yielded support for the construction
of three primary centers and two high schools.
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"DSO was one of the inaugural members of the Community Outreach Branch for LAUSD New Facilities. They
helped engage the community in the site selection process for new schools in the East Los Angeles area."
Director, LAUSD Community Outreach